10 Best Practices for Exploitation Strategy for Horizon 2020 Projects: How to turn your ideas into business.

Abstract

Be clear and focused: Your Plan for the Exploitation and Dissemination of Results (PEDR) includes different elements. Ensure that the differences between activities related to communication, dissemination and exploitation are clear. It could be helpful to draft separate documents on each and integrate them later. Think strategically: Focus on the exploitation part and determine your exploitation strategy. Think of it as a strategic tool for the success of your project. Have the right people around the table: do you involve end users and industrial partners in your project to have innovation which matches market needs? Have you appointed an exploitation leader? Do you have all you need to put an exploitation strategy in place and deploy it?